{"id":5316,"date":"2020-10-28T17:12:26","date_gmt":"2020-10-28T16:12:26","guid":{"rendered":"https:\/\/insect-respect.org\/about-us\/"},"modified":"2021-07-16T11:03:39","modified_gmt":"2021-07-16T09:03:39","slug":"about-us","status":"publish","type":"page","link":"https:\/\/insect-respect.org\/en\/about-us\/","title":{"rendered":"About us"},"content":{"rendered":"\t\t
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Saving
insects. <\/h1>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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Insects are of high value for us and our ecosystems.<\/p>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t

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We want to raise awareness of insect death and achieve rethinking and other action in society.<\/p>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t

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Motivation<\/p>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

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Saving instead of killing.<\/p>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t

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From insect killer to insect rescuer: everyone can do that.<\/p>\n

This is shown by our history of INSECT RESPECT\u00ae. It starts with a special task. Dr. H.-D. Reckhaus, Managing Director of Reckhaus<\/a>, commissioned Frank and Patrik Riklin from the Atelier f\u00fcr Sonderaufgaben<\/a> (Atelier for special tasks), to look for an idea for the market entry of a new fly trap. The cross-thinking conceptual artists recommended the opposite: they demanded Dr. H.-D. Reckhaus to question the relationship between man and insect. What is the value of an insect? This question, which was far too rarely asked, led to the action Saving flies in Deppendorf<\/a>. The focus was no longer on the fight against it, but on the counter-movement and transformation of the company initiated by art.<\/p>\n

In the background, the action resulted in Dr. H.-D. Reckhaus a far-reaching rethinking and „renegotiation“: In cooperation with the biologists of ARNAL – B\u00fcro f\u00fcr Natur und Landschaft AG,<\/a> it was calculated for the first time in detail how control agents affect the insect population. From this, a model was derived to compensate for this influence with additional insect-friendly areas. The quality mark INSECT RESPECT\u00ae stands for a triad:<\/p>\n

Insect control\u2026<\/p>\n

1) \u2026reduction (through change of awareness in society and prevention tips)
2) \u2026ecologisation (through insecticide-free, repellent or rescue products) and
3) \u2026compensation (through the creation of insect-friendly habitats).<\/p>\n

The transformation of the company continues to affect the economy and society \u2013 the entrepreneur Dr. Hans-Dietrich Reckhaus also describes his motivation and history in his book „Fliegen lassen<\/a> (Let Fly) \u2013 how to radically and consistently re-operate“ (Murmann Verlag 2020).<\/p>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t

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Supporters<\/p>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t

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<\/div>
Dr. Hans R. Herren<\/div>

CEO Millennium Institute, Alternative Nobel Prize 2013<\/p>\n

\"Nature keeps us all alive \u2013 a fact that we like to ignore in order to extract as much as possible from it in the short term. INSECT RESPECT\u00ae is questioning this behaviour and leading by example. That hits the nail on the head. This is not only a sign of a long-term vision, but also an insight into the fact that a better world starts with oneself.\"<\/p>\n<\/div><\/div><\/div><\/div>

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Prof. Dr. Klaus T\u00f6pfer<\/div>

Federal Minister for the Environment, former Executive Director of the United Nations Environment Programme (UNEP)<\/p>\n

\"The value of insects is not only to be expressed in euros and cents. Not even in dollars! For me, this is always an indication that you have to take the little one seriously. In 2014 I was awarded an environmental award and was most surprised to see a company called Reckhaus, which deals with insect repellants, among the nominees. I just thought, somebody must have done something wrong. When I took a closer look at this, I was even more amazed that an entrepreneur is working for the consequences of his actions in nature in such a way that he makes a rescue program for his clients! Social commitment in this area cannot be more concrete. It is an incredibly high responsibility to reconcile what we do professionally with the needs of creation and society. I hope that others will follow suit.\"<\/p>\n<\/div><\/div><\/div><\/div>

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Nina Ruge<\/div>

TV presenter and UN Decade Ambassador for Biodiversity<\/p>\n

\"Insects don't have a lobby. They're not cuddly, there's no button-eyed kid-eyed scheme - and sometimes they scare us. But they are the humus of life. They are the \"diligent bee\" fertilisers, the soil looseners, the favorite dish not only of the birds ... They are the ones who make it possible for nature to work in miracles. With INSECT RESPECT\u00ae we offer you a lobby \u2013 and let us protect them, the \"wonder\"-ful insects of our habitat\"<\/p>\n<\/div><\/div><\/div><\/div>

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Josef Tumbrinck<\/div>

NABU NRW Nature Conservation Association<\/p>\n

\"INSECT RESPECT\u00ae and Mr. Reckhaus's commitment is something special, because here an entrepreneur says, \"I have products and they are of course insect killers, they also kill insects, they should do it efficiently at home. But for what they are doing, there should also be a balance outside in the landscape.\" We know this from other areas: when a building area is created, there is also compensation. But the fact that an entrepreneur does this for his products is new. It helps us to implement measures in politics when we get support from industry. Because in agriculture, the big wheel is turned. Then such measures and such commitment help to create awareness. That's why it's a real support for our work on insect repellent.\"<\/p>\n<\/div><\/div><\/div><\/div>

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Prof. Dr. Josef Settele<\/div>

Co-Chairman of the Global Assessment of the World Biodiversity Council (IPBES), Helmholtz Centre for Environmental Research - UFZ, Halle<\/p>\n

\"Admittedly, I found the ideas of Hans-Dietrich Reckhaus, when I first heard them, to be quite crazy. In the meantime, however, I am fascinated, because INSECT RESPECT\u00ae is not an initiative of the usual suspects, but that of an entrepreneur who is taking completely new paths of integration of ecology and economy. The innovative thinking shown here, coupled with surprising implementation, is for me an exemplary recipe for success, which is refreshingly set against the doomsday mood of the apocalyptic people.\"<\/p>\n<\/div><\/div><\/div><\/div>

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Dr. J\u00fcrgen Gross<\/div>

President of the German Society of General and Applied Entomology<\/p>\n

\"The domestic area in which Reckhaus's products are used may be of marginal importance for the overall insect extinction. However, Reckhaus creates an awareness among consumers that can be reamped to other manufacturers through their consumer behaviour. Many manufacturers could take this as an example. Whether in the home, in agriculture or in small-scale gardening \u2013 pesticides have negative consequences for insects everywhere.\"<\/p>\n<\/div><\/div><\/div><\/div>

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Prof. Dr. Holger J. Schmidt<\/div>

Prof. for General Business Administration (ABWL) and Marketing at the University of Applied Sciences Koblenz<\/p>\n

\"In our turbulent times, companies must assume social responsibility, even if they are polarizing with it. With INSECT RESPECT\u00ae, Dr. Reckhaus goes far beyond what you would expect from ordinary entrepreneurs \u2013 and changes the thinking of an entire industry towards biodiversity.\"<\/p>\n<\/div><\/div><\/div><\/div>

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Dr. Florian Sch\u00e4fer<\/div>

REWE Group<\/p>\n

For me, \"INSECT RESPECT\u00ae combines innovative entrepreneurship with a sustainable way of thinking. This means that actually controversial approaches are ultimately brought together conclusively in all aspects.\"<\/p>\n<\/div><\/div><\/div><\/div>

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Prof. Dr. Maximilian Gege<\/div>

Chairman of the Board BAUM e.V.<\/p>\n

\"We rate INSECT RESPECT\u00ae as absolutely progressive and exemplary. We are very happy to support INSECT RESPECT\u00ae and hope that many will join the quality mark.\"<\/p>\n<\/div><\/div><\/div><\/div>

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Prof. Dr. Stefan Schaltegger<\/div>

Centre for Sustainability Management, University of L\u00fcneburg<\/p>\n

\"Over the past 200 years, the success of companies has been determined primarily by technical innovations. Today, innovation is reflected in innovative services based on sustainable business models. INSECT RESPECT\u00ae takes biodiversity seriously and has the most innovative and sustainable business model in the industry.\"<\/p>\n<\/div><\/div><\/div><\/div>

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Prof. Dr. Elisabeth Fr\u00f6hlich<\/div>

President of The Cologne Business School<\/p>\n

\"In order to preserve the livelihood of all of us, we need not only technical innovations, but also entrepreneurs who are willing to break new ground and take responsibility. With INSECT RESPECT\u00ae, Mr. Reckhaus has taken such a path and inspires future generations to do the same. Economic success and taking on lasting responsibility for our society and the environment are not mutually exclusive, but fertilize \u2013 a lesson that we urgently need to anchor in the minds of entrepreneurs.\"<\/p>\n<\/div><\/div><\/div><\/div>

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Dr. Matthias Kestenholz<\/div>

Member of the Institute Management, Swiss Observatory<\/p>\n

\"As a specialist institute for bird science and bird protection, it is important to us that more attention is made to the important role of insects in the natural environment. Insects are an important food source for most native bird species and the lack of insects can be a serious cause of danger to birds. There has been increasing recent alarming evidence that the biomass of insects in Central Europe has declined dramatically in recent decades. For this reason, we very much welcome the introduction of the INSECT RESPECT\u00ae seal of approval. We are particularly pleased that this seal of approval also promotes and implements concrete enhancement measures in favour of a rich insect world. We wish the seal of approval and this sensible idea a great acceptance in society.\"<\/p>\n<\/div><\/div><\/div><\/div>

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Prof. Dr. Berit Sandberg<\/div>

University of Technology and Economics (HTW) Berlin<\/p>\n

\"In the genesis of INSECT RESPECT\u00ae, the visual arts play an important role. And so the brand not only stands for a concept that is technically plausible and scientifically sound, but is also a prime example of creative corporate responsibility: original, authentic, courageous and ahead of its time.\"<\/p>\n<\/div><\/div><\/div><\/div>

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Prof. Dr. Urs Fueglistaller<\/div>

Director of the SME Institute, University of St.Gallen<\/p>\n

\"INSECT RESPECT\u00ae is an innovative, amazing campaign for biodiversity. Behind this lies a fascinating sustainability concept that convinces with its seriousness and creativity.\"<\/p>\n<\/div><\/div><\/div><\/div>

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Dr. Stephan Brenneisen<\/div>

Head of Research Group Roof Greening, Zurich University of Applied Sciences (ZHAW)<\/p>\n

\"We consider the INSECT RESPECT\u00ae model to be comprehensible and conclusive. By comparing the \"living biomass\" and \"living space quality\" before and after the creation of the compensation area, defined factors and value levels results in corresponding value shifts or a value comparison. We consider the factors and value levels mentioned to be reasonable, and the calculated compensation seems sufficient to us.\"<\/p>\n<\/div><\/div><\/div><\/div>

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Dr. Antonia Zurbuchen<\/div>

Deputy Managing Director Pro Natura St. Gallen-Appenzell<\/p>\n

\"Initially, I was sceptical about the INSECT RESPECT\u00ae project, as it was started by a biocidal company. However, as the reading of publications such as \"Why every fly counts\" and the website showed, the project is well structured and supported in terms of content and expertise. It wants to raise public awareness and encourage only insects in the house and only fight when a need is actually appropriate. The project provides background information on many insects (beneficial insects and pests) and a determination service for expert clarification. This awareness is very important and encourages rethinking in the public sphere. The label also stands for the most ecological insect control possible and rejects particularly polluting biocides. The shift towards more environmentally friendly alternatives is very welcome. I find the idea of compensation exciting. This creates compensating areas that represent refuges in the settlement area and can provide a habitat for various organisms. In addition, such appreciation projects can raise public awareness of the importance of insects. I consider the project and the commitment to be very meaningful and exemplary.\"<\/p>\n<\/div><\/div><\/div><\/div>

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Gabi Hildesheimer<\/div>

Managing Director \u00d6bu - Network for Sustainable Business<\/p>\n

\"INSECT RESPECT\u00ae is based on respect for the little residents of our planet and contributes to a conflict-free coexistence of man and nature. It makes it possible to protect human interests without disturbing the surrounding worlds of life. A surprising and innovative concept.\"<\/p>\n<\/div><\/div><\/div><\/div>\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t

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Partnership<\/p>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t

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We are not alone. In addition to our efforts to save the insects, we count on the valuable support of our partners.<\/p>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t

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